Monday, November 25

India-Australia T20 cricket series: What those cumulative views on JioCinema are

The ongoing India-Australia T20 series is being live streamed on JioCinema, which has recently switched to displaying cumulative views instead of peak concurrent viewership. The cumulative views for India's first and second T20 matches against Australia were 213 million and 220 million, respectively. Peak concurrency represents the highest number of viewers at a given time, while cumulative views reflect the total number of views for an event. JioCinema considers cumulative views a more transparent and reliable measure of viewer engagement. This change is likely to continue for the upcoming Indian Premier League matches.
  • News Source Indiatimes (Click to view full news): CLICK HERE
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